Google Business Profile Insights & Reporting Services in the USA
At DM. Digital, we use Google Business Profile insights and analytics to track performance, spot opportunities, and drive smarter local growth, helping your GBP work harder for your business.
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Discover insights: Identify top queries and trends
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Track performance: Views, clicks, calls & directions
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Communicate ROI: Show results clearly to stakeholders
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Make data-driven updates: Use metrics to refine GBP strategy
What Is GBP Insights & Reporting?
GBP Insights & Reporting means regularly collecting and analyzing key metrics from your Google Business Profile—such as search views, customer actions (calls, website clicks, direction requests), photo engagement, and review data.
We compare performance over time, uncover search behaviors (direct vs. discovery searches), and integrate findings with tools like Google Analytics and Search Console for a 360° local SEO view. This enables data-backed decisions to boost local visibility, engagement, and foot traffic.
Monthly Metrics Overview
Includes total searches, profile views, website clicks, calls, and direction requests. We analyze trends and highlight growth areas.
Actionable Insights Report
Detailed review of search types (direct vs. discovery), top queries, and photo performance. We recommend updates based on data.
Integration with GA & Search Console
We pull GBP UTM‑tagged clicks into tools like Google Analytics and Search Console to see on-site behavior and keyword performance.
Competitor Benchmarking
We compare your metrics (e.g. search views, calls) against key competitors using estimates and tool data—uncovering opportunities to outperform.
Visual Report Dashboards
Easy-to-read charts and tables show monthly performance, KPI trends, and goal tracking—making reporting simple and professional.
Quarterly Review & Strategy Session
Each quarter we review trends, adjust goals, and plan tactical updates—like optimizing posts, reviews, or GBP attributes.
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Signs You Need Insights & Reporting
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You're unsure where your GBP traffic comes from
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You want to quantify calls, visits, or clicks from your listing
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You can't tell what’s working and what’s not
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You need clean performance reports for clients or stakeholders
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How Our DM. Digital Reporting Process Works
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Onboarding & Baseline Audit - Collect current GBP insights and set baseline metrics.
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Dashboard & Integration Setup - Create reporting dashboards and link GBP to UTM and analytics tools.
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Monthly Reporting - Deliver KPI reports with insights and recommendations.
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Quarterly Review Call - Analyze performance, refine strategy, and plan next steps.
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Continuous Refinement - Adjust tracking and recommendations as GBP evolves or changes.
Common Reporting Challenges We Solve
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Incomplete GBP data or no insights use
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Confusion over customer action data (calls vs. clicks)
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Lack of context around performance (seasonality, competition)
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No reporting structure for stakeholders or clients
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Disconnected data across GBP, GA, and Search Console
Based in Las Vegas - Serving Clients Nationwide
DM. Digital serves local Las Vegas businesses and companies across the U.S. in all industries — from medical and legal to home services and retail. Whether you're in Phoenix, NYC, Atlanta, or Omaha, we can optimize your listing with comprehensive GBP insights and strategy services.
Let's talk, and get you more clients
Frequently asked questions
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Let's get you more clients
Book Your Free Strategy call Now
Contact us
info@getdmdigital.com