Google Business Profile Photo & Media Optimization Services
At DM Digital, we revamp your GBP’s photos and videos to boost local rankings, engagement, and trust—helping you stand out in Google’s Map Pack.
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Increase visibility: High-quality media signals relevance to Google
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Drive clicks: Strong visuals earn significantly more views
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Build trust: Authentic photos outperform stock images
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Beat competitors: Active, optimized media sets you apart locally
What Is Google Photo & Media Optimization?
Photo & Media Optimization is the process of auditing, creating, editing, and updating every visual element of your Google Business Profile to align with Google’s guidelines and user expectations.
We evaluate image quality (resolution, file format, and size), ensure descriptive filenames and EXIF data, and optimize for speed and responsiveness.
We also geotag and keyword-enhance captions, maintain visual consistency with your brand, and use image types strategically—from exterior / interior photos to team and product shots.
Full visual audit
Check quality, size, EXIF data, and policy compliance. Each file is scored for clarity and relevance.
High-res uploads
Replace low-quality shots with 720 px+, correctly cropped images. Better quality boosts click-through rates.
Brand-aligned visuals
Match colors, logo, and style to your website for consistency. Consistency strengthens brand recall.
Keyword & location captions
Add descriptive text and geos to images or posts where Google indexes them. Local terms enhance relevance for “near me” queries.
Video snippets
Short 30-second clips showing service, staff, or product in action. Video increases time-on-profile and engagement.
Monthly performance report
Views, clicks, and photo leader-board so you know what works. Data drives next-step tweaks.
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Signs Your GBP Needs Visual TLC
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Blurry, outdated, or generic photos
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Absence of videos or 360° tours lcpmedia.com+1en.wikipedia.org+1
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Visuals don’t match website branding
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Drops in GBP photo views or interactions
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How Our DM. Digital Optimization Process Works
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Discovery call – Define visual goals and audience focus
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Media audit – Review current visuals vs. standards
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Creation & editing – Professional shooting, polishing, geotagging
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Upload & categorize – Set cover, logo, interior/exterior, and product images
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Video and tour upload – Add short videos or street view tours
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Report & refine – Review metrics and adjust visual strategy
Common Issues We Fix When Optimizing
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Low-resolution or blurry images reduce engagement and trust
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Wrong aspect ratios or cropping errors misdisplay brand visuals
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No descriptive captions or keywords make visuals less searchable
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Outdated visuals that don’t reflect current offerings hurt perception
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Rejected uploads due to format/size issues block visibility and delay updates
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Missing video content or virtual tours limits engagement opportunities
Based in Las Vegas - Serving Clients Nationwide
DM. Digital serves local Las Vegas businesses and companies across the U.S. in all industries — from medical and legal to home services and retail. Whether you're in Phoenix, NYC, Atlanta, or Omaha, we can optimize your media 100% remotely.
Let's talk, and get you more clients
Frequently asked questions
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Book Your Free Strategy call Now
Contact us
info@getdmdigital.com